Tag Archives: Global marketing

What we can learn from McDonald’s Global Strategy

A cup of rice with chicken, ginger, onion, shallots, and chili peppers. A fried patty made of potatoes, peas, and spices, topped with tomatoes and vegetarian mayonnaise. Grilled chicken in pita bread with lettuce, tomato, onion, and tahini sauce. English … Continue reading

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How to introduce new products in foreign markets

Few products these days are revolutionary, which means that companies need to be innovative in every aspect of their business in order to keep one step ahead.  This is even more so for companies that want to compete in the regional … Continue reading

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How To Beat The Odds In Regional and Global Mergers & Acquisitions

Compiled by Chipo Mapungwana Trends in International and Cross border  Mergers and Acquisitions Cross-border mergers and acquisitions (M&A) activity is booming. It is not hard to see why. As the recession bites in many countries more and more companies are looking … Continue reading

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